Quick Response Helps Customer Manage Warehouse Fire
Challenge
On a Saturday morning, a fire broke out in the warehouse of a Martin customer that produces essential paper products like paper towels and toilet paper. Immediate support was required to address safety concerns and to protect ongoing production.
Solution
Martin promptly reached out to the customer’s storeroom manager to help. During this conversation, the safety director mentioned the need for ‘Chill It’ head and neck towels to help keep first responders cool during the firefighting efforts. Without hesitation, Martin gathered 375 ‘Chill It’ towels and quickly delivered them to the scene to support the firefighters and safety personnel.
The customer also requested rolls of plastic sheeting to protect their paper products on the production line since the warehouse was still unusable. Martin’s Sheffield branch had only two rolls in stock but found that our Birmingham location had 22 rolls available. With efficient coordination between Birmingham and Sheffield, the plastic sheeting was successfully transported and delivered to the customer.
Results
Martin’s swift response and coordination provided crucial support during the fire emergency, ensuring both the safety of first responders and the protection of the customer’s production line. This quick action and internal collaboration demonstrated Martin’s strong commitment to their customers, highlighting the reliability and dedication of our team during critical situations.
Key Takeaways
Immediate Emergency Support: Martin promptly provided 375 ‘Chill It’ towels to keep first responders cool during firefighting efforts, addressing a critical need for safety personnel.
Efficient Coordination for Product Protection: By coordinating stock between locations, Martin delivered essential plastic sheeting to protect the customer’s production line, ensuring minimal disruption despite the warehouse being unusable.
Demonstrated Reliability and Commitment: Martin’s rapid response and teamwork showcased their dedication to customer support in urgent situations, reinforcing trust and reliability in their partnership.